3 Facebook Graph searches that can damage your brand
Posted: February 17th, 2013 | Author: Sam Bueno de Mesquita | Filed under: Uncategorized | Tags: Facebook, Graph Search, how to, marketing, SEO, social media, tips | 2 Comments »In my last post about Facebook’s new Graph Search, I suggested that one of your top priorities should be “Tell your employees to clean up their profiles.”
This is why:
(I’ve used Microsoft as an example here, but this could be any large brand)
Search 1:
Q: Are some of your employees neo-Nazis?
A: Yes
Search 2:
Q: Are your employees regularly breaking the law?
A: Yes
Search 3:
Q: Do your employees hate your brand and love your competitors?
A: Yes
And for a special bonus, here’s the search that all your creepiest middle managers are going to perform.
Q: Who should I be targeting with my horrible chat-up lines at the office Christmas Party?
A: These lucky ladies…
